Friday, June 7, 2013

Germans in Sunny Florida still crave German food

Some informal online research I just conducted claims that Germans get, on average, 167 days of  rain, sleet, snow, or hail annually.  I'm no math whiz, but I believe that's roughly 47% of the year!  In other words, Germans have to contend with more than their fair share of gloomy weather.  Couple that with an average annual temperature of 48°F and you quickly understand why Germans like to head to Florida.
Fact: Germans love sun and sand

It's no surprise that the prospect of "Fun in the Sun" is just too tempting for Germans to resist.  Many will head to Italy or Spain, but those with the means to do so will pack their bags and try to spend as many weeks as possible as in the legendary "sunshine state" of Florida.  It is not unheard of for some Germans to buy or rent a home or condo and spend every bit of six months as temporary Floridians, heading back to Germany only when their tourist visas reach their expiration dates.  By then it is usually summer in Germany, at last.

The thing about Germans is, they want it ALL.  Fun, sun, and...German food.  Huh?  Did I just say "German food"?  READ AN ARTICLE about Germans in Florida Sun Magazine.

That's right; when the thrill of American fast food is gone and super-expensive American steak or seafood restaurants have lost their luster, Germans find themselves craving real German Jacobs, Tchibo, Eduscho, or Dallmayr Kaffee.  Their teeth want to bite into a firm piece of Roggenkruste or a crunchy-crusted Brötchen with real German Butter or Käse.  Their palates demand Kartoffelpuffer or Spätzle.

Fact: Germans love to entertain
Not to mention that a German in Florida may want to show off their culinary skills to their American neighbors or their newly-found Yankee friends.  For that they may need real imported HoWe Bratwurst from Nürnberg, real imported Löwensenf, real imported Knorr Fix, real imported Hela Curry Ketchup, real imported Abraham Schinken, and more of the foods and brands they begin to miss from back home in Germany.

That's where it gets tricky.  Where does a German in America get German groceries?  Occasionally they'll find the odd German product in the gourmet or "ethnic" section of a local supermarket.  If they find a decent local German-themed restaurant, they might locate a shelf or two of German food items, but generally it's a meager selection, at best.

The good news is has been around for the last 14 years serving those lusting for goodies from the Heimatland.  FULL DISCLOSURE:  I'm one of the owners.  And I am such a proud owner.  Why?  Well,  because we really do have the best selection of German, Austrian, and Swiss food in the USA.  We have on average 3,500 products in stock in the summer and almost 5,000 products October - December.  And we really do know how to ship chocolate and meat in the middle of a hot summer from hot Texas to hot Florida or anywhere there is a heatwave. And our customer service is top notch!

Oh, and we have the best slogan in the business:  "It's not about the food; It's about the memories."  Just ask any German who has been away from Germany for more than a week or two and I bet they will agree.

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